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A Simple Gesture: Fundraising Tips for Charity Events

How to Display Silent Auction Items

Some would say it is not about how the auction looks, but instead, what items are available to bid on. At Gesture we consider every speck of detail crucial to maximize the opportunity to raise a full potential of donor dollars. It is important to not only package your silent auction items properly, but also to show them off in an aesthetically pleasing way.

Below are some tips from the Gesture team on how to display your silent auction items at your event:

  1. Item Display Sheets: For items not present or that do not have a physical display (i.e. certificates, gift cards, trips), framed item display sheets to keep your guests intrigued.
  2. Tiered Items: If you are at a venue with limited space, create tiers of items so you can still show off all your wonderful items.Auction_photo_A18CEA9522C63
  3. Eye Level: Not only does it help your donors’ posture, but by elevating your items to eye level, you are elevating the quality perception of your auction items. This makes it easier to identify items across a big room as well.
  4. Elegant/Concise Item Descriptions: You don’t need to be a wordsmith to describe auction items in an appealing way, but you do need to take into account different ways to describe simple items without confusing donors.

With these tips in mind, feel free to reach out to your Gesture Account Manager or one of our Account Executives if you are not a current customer to start planning your next event. The Gesture Team is here to help and hopefully this information helps strategize your next silent auction. Email us at partners@gesture.com to speak with an Account Executive.