Your Fall Event “Study Guide”
The 2016-2017 school year came fast, and so will your fall fundraiser! The Gesture team has prepared a fall event study guide to help you remember everything you’ll need to bump your fundraising grade from an “A” to an “A+!”
□ Pick a venue
□ Determine seating/table availability and sponsorship opportunities
□ Pick a menu that caters to all of your guests needs – note allergies, vegetarians, etc.
□ Prepare program agenda for event
□ Create an appeal video to show your guests how their donations will make a difference – reserve AV equipment as needed
□ Finalize your auction items and have some fun promoting them on social media, in email campaigns and on your website
□ Send your special guests a personalized invitation – from your biggest donors to your speakers to your board of directors, a personalized invitation will go a long way
□ Put together committee
□ Decide on ticketing process/platform (Gesture announced an enhanced ticketing and registration process in August 2016!)
□ Pick a theme – create a printed brochure and event signage to match the invitation
□ Bundle your silent auction items into themed baskets, and have fun coming up with clever names for each (examples: Movies, to match event theme, etc.)
□ Begin selling tickets
□ Do a “run-through” with all of your volunteers and employees
□ Print Gesture display sheets for your auction items – current Gesture partners can do so by going to Items -> Manage Items -> Item Sheets, where you can customize your header and footer and generate the display sheets for all of your items
□ Send appreciation letters to speakers, sponsors, donors and volunteers
□ Use Gesture’s dashboard, full of stats and easy-to-read charts, to help you complete your expense reports and evaluations
□ Review & pay bills
□ Send handwritten thank you’s
□ Get feedback from donors, guests and volunteers
□ Reconcile payments
□ Start brainstorming for next year!
Learn how Gesture can help you prepare for your next event by contacting us today!