Gesture teamed up with Winspire to provide a webinar covering how an organization can maximize ROI of a benefit auction. If you missed the webinar, you can watch a recording below!


In the webinar, Gesture’s Dianne Kleber and Winspire’s Ian Lauth answer questions, such as:

  • What does ROI mean? How can I track it?
  • What event features do and don’t generate a return?
  •  What’s an event expense ratio? What should mine be?
  • How does underwriting work?
  • What revenue enhancers can I (and should I) add to my event?
  • And more!

Both Dianne and Ian are experts in the event fundraising world and offer tips, advice, and best practices for maximizing the ROI of your benefit auction.

If you have any questions that aren’t answered in the webinar, feel free to reach out to!